Short Video App Rizzle Declares Global Partnership With Music Company Soundstripe

National, 10th Sep 2020: Top original content based short video app Rizzle today announced their global partnership with Soundstripe, one of the fastest-growing tech-enabled production music companies, to empower the users with thousands of songs to create amazing video content on the app. Rizzle, a pioneer in the vertical web-series content, entered into an agreement with Soundstripe to provide a large catalog of free, licensed music options to its fast-growing original content creator base. This association will foster better engagement on the app and garner more talent from all parts of India. 

Rizzle has integrated Soundstripe music on the app and enabled music-filtering based on mood, genre, or instruments. The partnership aims to improve the quality of short videos on the app and also furthers the app’s goal of giving a global platform for videos from local Indian talent. 

Lakshminath Dondeti, Co-founder Rizzle says, “With the Soundstripe integration, we expand the tools available for our users to make their creativity come alive in their short videos. This collaboration aims to equip Rizzle’s content creators with suitable music that adds the right amount of spark to their videos. Rizzle creators will have access to high-quality music tracks.” 

The deal with Soundstripe will give the creators an opportunity to not only enhance their content but also increase the duration of their shows. Rizzlers can now access thousands of quality music tracks without having to pay any additional fees. Whether it’s for a dance video or music for a short web series, creators can add tracks to everything. 

This global partnership between Soundstripe and Rizzle will definitely spur the growth of the Rizzle creator community. Creators can now scout the best tracks according to their mood with just a few taps. It’s that simple and intuitive!

In a short span of time, Rizzle has carved a niche for itself in the vertical short videos and vertical-series space (RSeries); it has also proven to be instrumental in providing a creative environment to digital content creators of all kinds. The brand is known for its compelling features and also its foray into the otherwise untouched vertical-series space. The next growth wave at Rizzle is underway with 100% of the Soundstripe music portfolio available directly on the app.