In an interaction with Sujata Sangwan of BW Disrupt, Lavin Punjabi, CEO & Co-Founder, mCanvas, shared details about his venture like how they started, differentiation factors and what opportunities they are looking out in future. mCanvas, a storytelling mobile ad platform that harnesses mobile sensors to create compelling brand narratives. Since their launch in 2015, they have been adopted by some of the biggest names like Amazon, Fox Star, Adidas, HBO, Star, Viacom18, Jet Airways, Idea!, Vodafone, Nissan, etc. to create more interactive and disruptive mobile advertising.