Just Words, an AI-first marketing platform founded by Neha Mittal and Jeff Hara, said that it secured a USD 1.7 million seed funding in a round led by Peak XV Partners (Previously Sequoia Capital India & SEA) and Y Combinator.
The company aims to revolutionise user-facing messaging by leveraging AI to deliver highly personalized content in real time.
Commenting on the fundraising, Neha Mittal, CEO and Co-Founder of Just Words shared, “We’re thrilled to partner with Peak XV and Y Combinator as we embark on our mission to redefine how businesses communicate with their customers. With this funding, we will invest in expanding our AI capabilities and building a world-class team to meet the growing demand for personalized messaging solutions.”
The startup has already gained traction with leading AI-first companies such as Grammarly, BeReal, and BiggerPockets, demonstrating the platform’s ability to deliver tangible results. The platform is also focusing on the Indian market, aiming to serve billions with tailored solutions for platforms like Naukri and Jeevansathi, according to a press release.
Mittal also emphasized the increasing importance of hyper-personalization in the age of AI-generated content. “Users will become more discerning as they are inundated with AI-driven messages. Only the most relevant and engaging content will cut through the noise,” she stated.
As per the press release, the platform’s AI engine analyzes user behavior, preferences, and market trends to automatically refine messaging across various channels, including emails and push notifications. This approach enables businesses to experiment with multiple messaging styles simultaneously, combat content fatigue, and ultimately drive higher engagement and conversions.