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Regina Mihindukulasuriya

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Regina is a reporter for BW Businessworld. In her previous assignments, she has worked with Independent television Network as a news anchor and reporter in Sri Lanka

Latest Articles By Regina Mihindukulasuriya

Micro Small & Medium Enterprises: The Secret Dynamo Of India’s Economy

Micro Small and Medium Enterprises (MSME) is “a hidden gem and critical sector for accelerating job growth and also GDP growth” of the country.

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Vista Rooms Talks About Its Sri Lankan Business

Vista Rooms has been one of the first Indian startups to head to Sri Lanka and set up a dedicated physical office and team.

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To Be Productive: India Must Build Clusters, US Must Stop Divisive Politics

Iconic economist Michael E. Porter shares learnings from his research on how India can increase competitiveness and why USA has been the least competitive its been in the past 20 years. From the event “India’s National Competitiveness Forum and Porter Prize”.

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Six Learnings on Innovation from Six Industries From the event “India’s National Competitiveness Forum and Porter Prize”.

"Strategy is not about boardroom meetings and macroeconomic conditions but should include more specific about what customers will actually need. What does Unified Payment Interface, Aadhar info integration online and all this digital disruption mean to a small businessman in a village who will go to a local bank branch 23 times only to get a rejection?” - Vistaar Finance Managing Director

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20 Questions For Micro VC India Quotient (IQ)

The founder of IQ answers questions about when their next fund will launch, what startups he is impressed by (Ola and Flipkart) and what the term "micro VC" means.

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Companies Need State And Corporate Leaders To Support Innovation

From the event “India’s National Competitiveness Forum and Porter Prize”. The panel discussion highlighted that innovation is absolutely necessary for companies to be sustainable, to guarantee they can stay competitive with other players in the market. However it will not be possible without the support of the leaders of state and the businesses themselves.

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Six Pillars To Leverage In Executing Business In India

From the event “India’s National Competitiveness Forum and Porter Prize”. The book "Riding the Tiger", co-authored by Wilfried Aulbur and Amit Kapoor published by Penguin Random House was revealed at the event as Aulbur took the stage to deliver his key note at India’s National Competitiveness Forum and Porter Prize held here in NCR. The book deals with how to execute business strategy in India. Amit Kapoor, co author and honorary chairman of Institute for Competitiveness, India, said extensive research went into writing the book, conducted over the last 5 years and interaction with 125 companies.

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ICYMI: Should You Seek VC Or Should You Bootstrap?

Lessons from eTailing India’s Conference, “Voice of Indian eCommerce”: The consensus is to bootstrap for as long as you can and seek venture capital (VC) funds only when you’re ready to grow fast because big money comes with its own challenges.

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ICYMI: How To Do Social Marketing On A Very Small Budget

Lessons from eTailing India’s Conference, “Voice of Indian eCommerce”: Entrepreneurs at the eTailing India conference discussed whether it’s possible to run Facebook marketing campaigns for free. Truth is you can’t. But you can maximize even the little you spend by creating effective content and making socially engaging with the customer your true purpose.

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ICYMI: “Marketing Fundamentals Haven’t Changed, Just The Technology”

Lessons from eTailing India’s Conference, “Voice of Indian eCommerce”: While Big Data and complex analytical software could and should be used to customize marketing strategies to target audiences and improve marketing ROI, these guest speakers reminded us not to be drawn in by hi-tech marketing tools just because it’s trendy. Because marketing fundamentals have not changed.

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