Applications Open For Panasonic's Ignition Challenge Edition Two

Panasonic Life Solutions India (PLSIND), a diversified technology company, and Panasonic Corporation (PC) started the second edition of “Panasonic Ignition” challenge in association with Beyond Next Ventures, the venture partner, on Thursday.

The company claimed that the Panasonic Ignition Challenge is a corporate innovation accelerator programme focused on improving Indian consumer lifestyles through technology innovations in areas such as smart living technologies, personal health and wellness, sustainable living, energy efficiency, connected devices, lifestyle services, and personalised experiences. The startups may apply for the Panasonic Ignition’s second edition from 23 October to 29 November 2024.

Kunio Gohara, Chief Transformation Officer (CTRO), Panasonic Corporation said, “Panasonic Ignition is a key component of our broader innovation strategy to stay at the forefront of emerging technology and consumer trends. The Ignition Program fosters open innovation by collaborating with agile startups to complement our internal research & development efforts, allowing us to rapidly prototype and test new ideas in the Indian market.”

Together with Beyond Next Ventures (Venture Partner), Dentsu (Theme Partner), and Zinnov (Consulting partner), Panasonic said that it is committed to driving meaningful innovation that enhances Indian consumer lifestyles. By leveraging Dentsu’s insights into future trends, Beyond Next Ventures’ startup network, and Zinnov’s strategic collaboration frameworks, Panasonic aims to co-create cutting-edge solutions that align with emerging market needs.

Tsuyoshi Ito, Managing Partner of Beyond Next Ventures, commented, “India has a thriving startup ecosystem with many innovators building new products and services that help improve the lifestyles and well-being of people. As a venture capital firm, our mission is to find such innovators and help them scale. Panasonic Ignition is an ideal platform for startups to partner with a global market leader like Panasonic and collectively serve the needs of future consumers.”