Clix Capital Launches AI-enabled Bot Maya
Digital-lending NBFC, Clix Capital Services Pvt Ltd has recently announced the launch of its AI-enabled Bot ‘Maya’ to enhance customer experience. Maya will help customers to avail instant loans thereby also checking their eligibility and credit score. Making instant credit available, Clix Capital aims to enhance customer satisfaction.
Maya, an artificial intelligence enabled BOT is available on Clix platforms to simplify the process of availing loans. The BOT services currently comprise of checking Credit Score with pre-approved personalized loan offers, various calculators like loan EMI, Insurance premiums etc, EMI and other payments andCustomer support and feedback.
Commenting on the AI bot Bhavesh Gupta, CEO, Clix Capital said, “We are certain that a significant share of new customers will be originated from our own platforms. We continue to work on super-convenient, easy-to-understand, fast fulfilment products backed by anytime, anywhere assistance to help even those who are not tech-savvy. Clix is building products for Bharat. Maya enables Clix to potentially service a billion Indians for all their credit needs in the most simple and convenient way possible. Maya is multi-lingual and will eventually speak the language of every Indian, making loans available to them the way they want, whenever they need.”
Through Maya, research, application and lifecycle management of lending products will be easier and convenient. Any eligible person will be able to apply for a loan in just a few seconds. The AI-enabled BOT is currently integrated with WhatsApp and the Clix Website for providing 24x7x365 support to customers.
Currently, Maya is available only in English, with other languages slated to be launched in the near future. The Clix BOT is designed to handle varied functions and, in turn, assist customers through their loan lifecycle of search, apply, fulfilment, service, closure and (re) engagement.
Apart from various strategic benefits and a great boost for the customer experience, Maya will also enable significant savings in operational expenses. Clix Capital plans to increase the services offered by Maya and is also working on other BOTs to serve its employees and other stakeholders.
Clix is currently working on video KYC (face match), digital signature, e-Mandate, OCR, document fraud detection, digital document generation, penny dropping, digi-locker, etc. Some innovations like alternate data analyzer and Clix’s AI enabled credit decision engine Delphi are already LIVE that will help in streamlining the transactions and offering one view for customers across all digital assets.
