Articles for General

Building Brand Loyalty Through Social Media and DOOH Integration

Digital out-of-home advertising is unique because it intercepts active consumers with highly targeted messages as they move through their day.

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Hotels.com Gives Exotic Places to Act Like Capt’ Jack Sparrow

The world is riding high on the pirate experience with the recent release of Pirates of the Caribbean: Dead Men Tell No Tales. To add to the experience, Hotels.com brings a list of best hotels in the world to have a bespoke buccaneer holiday at.

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More Migrant Workers Wiring Money as ‘Eko’ Remits 4500Cr in One Year

Their target customer are those who earn in cash; Eko India has doubled its GMV achieving 82% YOY growth in money remittance during FY16-17

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World’s Smartest Handbag Smashes Crowdfunding Target Within Hours of Launch

SMART Technology reaches the fashion handbags market with a new collection by FYB London

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ACER India Appoints Rajeev Chandrashekar as Director to Strengthen Gaming Business

As an industry veteran, Rajeev Chandrashekar comes with over 20 years of rich experience in Retail, Marketing and Services.

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Lowe's and Virginia Tech Make ‘Iron Man’ Suit for Employees

With one of the few exception that it doesn’t fly, the new lightweight exosuit aims to enhance performance, reduce injury and improve safety

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Over 48,000 Detected Attempts of WannaCry Ransomware Attacks in India

This of an estimated 2 lakh attacks; Kolkata tops the list of cities with maximum detections followed by Delhi, Bhubaneshwar, Pune, and Mumbai

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Top 10 Summer Juices Indians Love the Hi-Tech ‘Cold Pressed’ Way

'Cold Pressed' is not just a very cool way to make your juices, it's also the healthy way we should have been making our juices since the beginning of time

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