BitGiving Focuses On Community Driven Crowdfunding

India’s leading crowdfunding platform, BitGiving, which recently raised its first round of funding, has announced the launch of BitGiving 2.0 today. The new version focuses on building a more connected community and empowering the campaigners with advanced intelligence with respect to their campaigns. .With the new version, the BitGiving community now has profile pages and can easily communicate and discover campaigns of interest. Moreover, the campaigners now have an added advantage of easily designing as well as analyzing what is working for their campaign.

BitGiving, which started out as a crowdfunding platform for social campaigns is also going category agonistic and would now allow a diverse range of campaigns from entrepreneurial to creative projects.

Sharing her views on the launch, Ishita Anand, Founder and CEO, BitGiving, adds, “We’re excited to announce the launch of BitGiving 2.0. It’s a whole new way to experience BitGiving, which is going to redefine community driven crowdfunding. We look forward to make amazing things happen with the new version.”

Further, BitGiving has also reduced its commission fees to the lowest in the industry. Adding to this, Ishita Anand says, “Reducing the commission is well-thought decision after analyzing the trends we have seen in the past and understanding our campaigners. We believe in the power of the product we have created and are sure that it will be appreciated by our community.”

In the past one year, BitGiving has grown phenomenally and has hosted several campaigns that have been pivotal for the crowdfunding ecosystem in India. Be it raising funds for the unknown Indian Ice Hockey team or collecting more than 60 lakhs to save Friendicoes from shutting down. Or crowdfunding over 40 lakhs in 4 hours for the flood ravaged Chennai survivors through India’s first live crowdfunding telethon; BitGiving has been innovative in their approach and execution. Their campaigns have been backed by veterans like Anand Mahindra, Soha Ali Khan, Sonakshi Sinha, Gul Panag and many more.