Plan Your Expansion After Initial 4-5 Years Of Fundamental Growth, Experts Suggest

Chinu Kala, Founder of Ruban Accessories, says, “Growth is a crazy and fascinating term. What we need to do is make a process. If we really wanted to chase growth, we understood that we must chase the process. And that really works for us.”

"Strategy is important to understand the market. You have a core service and a target market and you have to work with that. You need to identify how to reach out to the target market so that you can create a sustainable business model,” says Pranav Bajaj, Director of Medulance Healthcare.

“I heard this term very early when he said that a breakthrough and innovation does improve the quality accessibility and availability of a service, but for a breakthrough to take each to be equitable, replicable as well as sustainable," he added.

When asked about her journey and strategy, especially in the initial years, Shaily Mehrotra, CEO and Founder of Fixderma, said that resilience is extremely important and the focus should be on the fundamentals of businesses.

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