Today, India is heading towards a digital & a cashless economy. The country’s current focus is to empower rural/urban India. Nowadays, we all require everything at ease. So, same goes for an easy & quick shopping facility & what is better than an online shopping platform but there are still many vendors/retailers who are not aware of online business whereas they deal into unique products or even best products in terms of qualities and looks.
Most of the established e-commerce players are extending their reach to Tier-II & Tier-III cities but promoting the top brand products /designs. As a result, the Indian brands are losing demand in market & hence missing on its fame beyond a certain boundary.
Sadly, our Indian customer reach is limited to only few vendors products as many products are left unnoticed because of their unavailability on online platforms.
“So, we are creating a multi-products ecommerce marketplace for vendors from rural/urban craftsmen, artisans, home based women entrepreneurs/entrepreneurs & showcasing the products in different categories & designs globally and trying to make best products available for our customers. We are coming up with a hybrid mobile application for all users with a Voice Search Feature & trying to bring many other best features so that we can make our portal or mobile app much user friendly and one can shop with at ease,” said Prateek Singh, Founder, Shoppingkart24.com.
In this growing era of ecommerce, Shoppingkart24 is offering a unique & versatile line of products, Promoting richness & uniqueness of Indian products from local manufacturers/vendors/artisans & craftsmen, Encouraging small scale entrepreneurs, women entrepreneurs & products from rural/urban India & helping in scaling up their business. The startup is aiming to create a huge marketplace for Tier-II & Tier-III customers & vendors to showcase their products & designs globally in different product categories.
The company’s USP lies in its products – offering the best quality products from different regions of India on a global platform. The plan is to stabilize in Indian market and create same platform in other countries and promote their products and designs to create a cross boundaries trade and make the products available for the customers globally at ease.
Shoppingkart24 was launched by Prateek Singh and Jyotsna Rai. It is based in ancient city Varanasi situated in the northern Indian state of Uttar Pradesh and having a main branch office in e-city Bengaluru (Karnataka). The company is planning soon to have next office in pink city Jaipur (Rajasthan).
While talking about the startup’s traction details, Prateek said, “It has been tough yet productive growth till now & we are growing slowly and steadily. We are proud to acknowledge that we are representing more than 1100+ sellers & 10000+ products on our website in last 6 months time. Also, we are having 100+ registered customers and 5k-10k visitors/month with 17-20% returning visitors in the span of 3 months.”
“Shoppingkart24’s competitive advantage is offering product lines that will make a statement. We offer products that are just ahead of the curve & so affordable that our customers will return to the website often to check out, what's new. Another competitive factor is that the products are available for every age group,” added Prateek.
Shoppingkart24 is focused on serving customers outside the metropolitan areas .To facilitate that connection, its website will have a chatbot between buyers and support team/vendors, where customers can buy at bargain price/best price, share their views and comment on products.
Going forward, the startup is planning to showcase a larger product selection base to the customers from vendors of rural/urban areas with best features integrated in website and mobile application. They are installing warehouses in multiple cities and planning ahead for best delivery service to customers. The firm is also implementing new features on the website to give the best customer experience to both our sellers & customers database.
“In future, we will be launching offline stores as well and even we have different concept for the same and we wish that we can create Shopingkart24 plan in every country and promote their unique/rich products and designs globally so the customers can easily avail the products throughout the globe,” mentioned Prateek.
Till now, Shopingkart24 is bootstrapping with the help of Family & Friends. “We are looking for any investor for raising seed round and we will pitch once we get a good traction which can prove the worth of concept,” added Prateek.