Snapdeal Expands into $100B Market for Online Services

Snapdeal, Indian online marketplace, today announced the launch of various services including flight and bus ticket bookings, hotel reservations and food ordering – all of which can be conveniently accessed through its platform. With this, Snapdeal becomes the first e-commerce marketplace to introduce services on its platform.

Snapdeal has launched these services through a partnership with market leaders in each domain -Zomato, Cleartrip, UrbanClap and redBus.

This integration between Snapdeal and service providers will help consumers access all their service needs through Snapdeal’s app and use Snapdeal as the one-stop solution for all their consumption needs. With this, Snapdeal is foraying into the USD 100 billion market for online services, as yet untapped by any other e-commerce player.

Currently, Cleartrip, redBus, UrbanClap and Zomato are available on Snapdeal’s services section for flight and hotel bookings, bus ticket bookings, personal services and food ordering respectively. Customers will also be able to avail exciting offers on these services on Snapdeal.

Speaking at the launch, Rohit Bansal, Co-Founder, Snapdeal said, “Online services is an industry potentially worth $100 Bn by 2020 and is poised to play a huge role in driving habit commerce in India. As we build the country’s most reliable and frictionless commerce ecosystem, the introduction of services on Snapdeal is a big leap forward in catering to nearly all the consumption needs of our customers.

We are thrilled to partner with Zomato, Cleartrip, UrbanClap and redBus to bring to our users the best of choices for food, travel and personal services. We will continue to add leading service providers from other categories in our journey to offer a single point access to the widest range of services. We are confident that the introduction of services on Snapdeal will bring us closer to our goal of 20 million daily transacting users by 2020.”

Deepinder Goyal, Founder & CEO, Zomato said, “We are excited to partner with Snapdeal. This partnership is a win-win for both Snapdeal and Zomato. It will enable us to reach out and tap a larger user base of largest Indian online marketplace and will allow even more customers to order food online quickly and easily.”

Varun Khaitan, Co-Founder, UrbanClap said, “ The UrbanClap and Snapdeal partnership starts a new chapter in online commerce in India. The purchase of personal services is a large unmet consumer need and we are glad to offer the value of UrbanClap services to the large Snapdeal customer base. Services and products come together to make the user experience complete and we are excited about the possibilities through our joint effort."

Subramanya Sharma, Chief Marketing Officer, Cleartrip said, “Cleartrip is synonymous with creating simple travel and local experiences, supported by a market-leading approach to technology. A step in that direction is our association with Snapdeal, a partner which has a similar philosophy as an online marketplace. We’re very sure that our comprehensive flight offering will help push the envelope, and bring in more convenience to customers.”

Prakash Sangam, CEO at redBus said, “redBus is happy to have partnered with Snapdeal. This is an exciting partnership for us as it allows redBus to tap into a larger pool of customers who transact online, while giving Snapdeal users the opportunity to book bus tickets seamlessly."

Users will be able to access the platform of these service providers through Snapdeal’s app. Customer support will be actively provided by the partners and the call-center numbers will be prominently mentioned in all the web view footers, ticket details and order pages.

The services offerings, underpinned by Snapdeal’s strong technological platform, have seen massive traction among consumers. Earlier this year, Snapdeal had introduced recharges and bill payments and clocked more than 1 million transactions for the same within a month of launch.

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