Syona Cosmetics Pvt. Ltd, a Chennai-based start-up providing professional beauty products and training to leading salons and spas across South India, today announced that it has raised in the second tranche of Angel Funding from The Chennai Angels.
Founded in 2012, by Raja Varatharaju and Anuradha Balasubramanian, Syona Cosmetics is most well-known today for its high-end professional cosmetics marketed under its flagship brand Estrella Professional. Estrella Professional is empanelled with corporate chains like YLG, Naturals, Limelight, Naturals@Home, House Joy, Stay Glad, Get look among other premium salons. Today, with beauty products specifically developed for Indian skin types, Estrella Professional is amongst the top 3 players in Skin category in Tamil Nadu. The company has tie-ups with international laboratories in Europe for developing world class products that are a combination of latest global trends in formulation, actives, fashion and practices.
Commenting on the funding, Raja Varatharaju, Founder, Managing Director & CEO, Syona Cosmetics, said, “This second tranche of angel funding has come at a crucial time. We are growing aggressively and looking to hire key talent in the sales domain to join the management team. We will be intensifying our coverage in South India with these funds. We are now ready to enter the Hair and Body categories in salon products; our Skin products have been extremely well received by many leading salons and spas across the country. We are also preparing to go beyond salons and launch our beauty products in the retail market.”
Estrella Professional’s beauty care range includes the brands like Intenso, Lumiance, X Pro C and Vita Verde.
Founded by Syona Cosmetics, ESHA (Estrella Skin and Hair Academy) has trained more than 5000 beauticians till date for salon support. ESHA also conducts beauty and hair courses.