Blinkit has introduced a new service allowing returns and exchanges for clothing and footwear within 10 minutes in selected cities. This decision aims to address the size and fit issues that online shoppers encounter.
Albinder Dhindsa, Chief Executive Officer (CEO), Blinkit, tweeted, “Introducing easy returns on Blinkit. Customers can initiate a return or exchange in case of a size or fit issue with the delivered product. This solves a crucial problem of size anxiety for categories like clothing and footwear."
He added, “The cool part—return or exchange will happen within 10 minutes of raising a request! We've been testing this in Delhi NCR for a couple of weeks and have now enabled it for Mumbai, Bengaluru, Hyderabad, and Pune. More cities to be added soon!"
Though specific details of how the 10-minute return process will work have not yet been formally released by Blinkit, it is anticipated that users will initiate the request via the Blinkit app with a dedicated pickup service, as per media reports.
Recently, Blinkit has revised its key employment contracts by replacing its zero notice policy and introducing a two-month notice period for several top-level personnel. This change comes in response to increasing competition within India's quick-commerce market.