CONTENT CIRCUIT: An Initiative of Desired Wings & BW Disrupt on Content Creation and Marketing

It now seems that everyone is a publisher now. Content marketing isn’t just a passing fad, and brands and agencies are all in it to win - while proving that their investment in content is worthwhile. At CONTENT CIRCUIT:#THINK CONTENT, an initiative of Desiredwings.com (crowdfunding platform) and BUSINESS WORLD DISRUPT will discuss how brands, bloggers, influencers are creating content that converts through use of Social Platforms, in-house production and experimenting with new formats to deliver and extend their outreach to masses resulting in building communities.

In this changing landscape, the role of content has become more essential than ever. In today’s context when content is used strategically, it not only helps marketers facilitate business transformation but enables all to unify the entire customer experience.

CONTENT CIRCUIT being held on 2nd July at AWFIS ( 1st Floor, L-29, CP, New Delhi) is a must-attend event for all senior professionals interested in publishing, content development, social media, digital, marketing, innovation, creative and brand management. This will equip its attendees with content ammunition right in the summer of 2016 in order to create, deliver and monetise your content and brand.The event will start with the note on Building Business out of content with the main focus upon Brand marketers who will air the biggest challenges in building and designing an entire business model around content, also considering challenges that one faces in due course with their potential solutions.

The event will start with a panel on “HOW TO BUILD BUSINESS OUT OF CONTENT”with panelists like Mr.Angad Bhatia( Founder | MensXP.com) , Mr.Sandeep Amar (CEO| Indian Express Digital) highlighting on the modes by which a business model can be developed out of content,which will be followed by the sessions “CONTENT AS A MARKETING TOOL”, “BUILDING COMMUNITIES AND CONVERSATIONS” and “EMERGING AVENUES FOR MONETISING ONLINE CONTENT” with panelists ranging from Mr.Shabir Momin ( CTO | ZengaTV.com, Co-founder | Desiredwings.com & One Digital Entertainment), Mr.Apurva Chamaria ( VP | Corporate Marketing HCL), Mr.Sudeep Singh ( Country Director- India and West Asia | Startup Grind Inc.) , Mr. Rohit Sardana ( Business Head | BW Disrupt) and Mr.Sharat Bhattatiripad (Programming Head | Fever FM) with core focus on content distribution over various channels including radio, television and digital media.

“This will bring together over 100+ marketers to explore this landscape, looking at how content is paving a path toward convergence and the new marketing imperative”, says Shabir Momin.

So are you ready to get your slice of action, this Summer? Register Now
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Chitrakshi Suneja

BW Reporters This is Chitrakshi Suneja currently pursuing graduation and diploma in journalism and mass communication. She is crazy about Writing stuff on Startups, Entrepreneurs and reading as well.

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