GoPlayr is a marketplace for sports, fitness & wellness activities. It's a platform to rent sports, fitness and wellness infrastructure & services on pay per use and membership basis. GoPlayr enables user find play pal's based on their geo location and connect based on their sporting preferences & availability. Users can also rate & review sports & fitness venues and it's amenities, view ratings by previous users.
So the idea is borne out of a simple, yet complicated or say psychological constraint - a lot of health related issues arise because of lack of minimal dose of outdoor activity & exercise, Obesity, high blood pressure, heart diseases, stroke etc. Specially in a non-sporting country like India, people do not exercise at all – and they have multiple excuses for it. The truth of the matter is, the system lacks encouragement of sporting & fitness activities, engagement – people see gyms as the only alternative to fitness.
According to a research, a lot of people drop out of outdoor activities and exercise because of lack of engagement & encouragement, the rest others don't even get a chance to try because of availability issues of resources.
GoPlayr is trying to solve these problems through a simple mobile & web based app where people can connect with each other based on availability and sports interests and get together to engage in outdoor sports activities, users can also rent sports & fitness venues through its web & mobile app and see other users feedback and amenities.
GoPlayr was founded in January 2016 by Shwetang R.D, Vrunda Karmarkar and Shreyas Shenoy. It is a Pune based startup with operations in Bangalore & Delhi/NCR.
Shwetang & Shreyas graduated from B.M. S College of Engineering, Bangalore. Shwetang & Vrunda have worked together on multiple projects in IT Services.
“We're team of passionate individuals with combined experience of 12+ years in Product design, development and 8+ years in marketing & sales and are being mentored by Industry experts,” said Shwetang R.D, Founder & CEO, GoPlayr.
GoPlayr’s unique key services include:The startup provides a cloud based dashboard & a website plugin to its partners – facility owners, activity operators to embed the plugin into their website and collect payment directly in their bank accounts, manage their users, members, payments, slots-availability, reports etc.
It also offers on demand sporting services for Corporates. Currently the company is involved in organizing Olympics for some corporate companies.
The company also records all activities of users on its platform to build their sports portfolio like their past matches, their sports skills and rating by other players.
While commenting on their funding status and monetization model, Shwetang added, “GoPlayr is SEED funded by 2 IITians - NRI & Investment banker, we are startup with early customers and early revenue in both B2C as well as B2B side. The revenue model includes commission on renting of sports & fitness venues on pay per use/membership basis by its customers and a yearly licence based model for its saas platform for venue owners to manage their venue – customers, slots-availability, payments, members, reports etc.”
The startup’s future plans includes expansion to 7 major cities in India after which it would launch its brand Fitness Card like Sodexo Food Card to provide easy access of venues to its users and facilitate individual well being in long term. The estimated market size is USD 20+ Bn with an average of 15% year on year growth.
