NG Earsafe raised Rs 1.06 crore in a seed round led by Inflection Point Ventures. The funds will be allocated to enhance brand and category awareness, expand the brand's reach, and drive new product development. This strategic use of resources is aimed at strengthening NG EarSafe's market presence and introducing innovative offerings to cater to growing customer demand.
NG EarSafe claimed that it is India’s first and only ear, nose, and throat (ENT)-certified premium open-ear headphone brand offering safe listening solutions through air conduction and bone conduction technology. This unique technology transmits sound via vibrations, bypassing the eardrum and ensuring a safer listening experience.
Mitesh Shah, Co-founder, Inflection Point Ventures, said, “From young children to senior citizens, everyone owns a pair or two of earphones or headphones. This has led to a sharp rise in hearing loss and ear infections. NG Earsafe’s ENT-certified open-ear headphones not only prioritise ear health by eliminating ear pain and damage but also offer premium audio quality at a fair market price. What initially caught our attention was the unique certification, but it was the exceptional audio performance that ultimately convinced us to invest in the brand.”
With over 43,000 headphones sold, NG EarSafe has a strong direct-to-consumer (D2C) presence across leading marketplaces like Amazon and Flipkart. Additionally, it claimed to be available in 100 retail stores across India, including major chains like Sangeetha and Phonewale, operating at an annual revenue run rate (ARR) of Rs 10 crore.
Meet Shah, Co-founder, NG Earsafe, said, “World Health Organisation predicts that 1 in 4 people will face hearing problems by 2050. Our goal at NG EarSafe is to encourage a shift towards safer forms of listening, helping to reduce the forecasted hearing damage.”
The global headphones market is valued at USD 71 billion, growing at a compound annual growth rate (CAGR) of 12 per cent, with India contributing a Rs 7000 crore market. The open-ear headphone segment is projected to reach a market size of Rs 2,500 crore in the next three years, highlighting significant growth potential in this niche.