Nitin Vijay On Motion Education's Self-funded Journey
Boasting 55 coaching centres across the country today, Nitin Viijay, Founder and CEO of Motion Education, has demonstrated that educators with the right strategy and intent can build a successful venture. Started in 2007, this test preparation startup, which is completely self-funded until now, ended FY23 with revenues of Rs 180 crore and an employee count of around 970.
The education sector is estimated to expand to USD 225 billion in size by 2025, with the country projected to have over 250 million school-going children by 2025, more than any other country, as per an IBEF report.
Commenting on his entrepreneurial journey, Viijay says, “I was driven to the profession of teaching out of my passion for physics and the love for students. Determined to always provide quality in education, I ventured into entrepreneurship, leaving behind the comfort of teaching to empower the students. Even though I lacked the skills and expertise in the field of entrepreneurship, I went ahead to shoulder the responsibility with sheer willingness to contribute to the bright future of students.”
An infrastructure-driven business such as offline coaching requires loads of money in the nascent stage to grow. However, this was not the case with Motion Education, which grew from zero to 55 centres without any external funding. Says Viijay, “Self-funding the entire business in a highly cluttered and competitive market poses challenges at times. But delving into the passion to ace the learning process of the students, and with the help of the supportive team, we have been able to steer Motion Education to success since its inception and continue to script phenomenal work with the coming up of more than 55 centres across the country.”
Beyond Education
In today’s rat race, it becomes important to nurture and identify different skill sets in students. To address this imperative, Viijay set up MyBizKid. “In 2021, we launched MyBizKid to inculcate entrepreneurial skills in children right from their formative years and focusing effectively on new-age technologies to impart the quality education across the country in a meaningful way,” says Viijay.
Reminiscing about his journey so far, he says, “Till now, I have taught physics to thousands of students; every year around over 30,000 students from different cities come to Motion Education to study for competitive exams, and this is one of the biggest achievements that comes with a lot of responsibilities. This led us to expand the coaching centre, and slowly and steadily, we expanded from one coaching centre to 55 in over 15 states, which is a major milestone for us.”
