Wow Skin Science, a beauty and personal care brand, aims to raise USD 65 to 75 million from new and existing investors. The company expects to secure funding at a valuation of USD 400 million, similar to its previous round. It is in discussions with Japanese and Middle East-based funds for the funding. The company's investment bank is Investec, while KPMG is conducting due diligence. The company's existing investors are also likely to participate in the new funding round.
In 2021, ChrysCapital acquired 35 per cent of Wow Skin Science for USD 50 million. The company has experienced 40-50 per cent revenue growth in FY24, reflecting the post-COVID growth in India's beauty and personal care sector.
Founded in 2014, Wow Skin Science specializes in toxin-free beauty products crafted from natural ingredients. The company has a broad distribution network and aggressive expansion plans. However, its losses increased in FY23. It competes with several other brands in the Indian market.