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Author
The author is Editorial Lead at BW Disrupt, BW Businessworld
"Our product vision is to strengthen commerce that happens on conversations especially on social media direct messages enabling brands to deliver higher ROIs," Sonakshi Nathani, Co-founder and CEO of BIK shared while speaking on navigating through current trends
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"As a founder, you should not get attached to an idea. Continuous learning, listening to customers and identifying problems that emerge on the way is what is really needed," Ankita Thakur, Co-Founder, GeoIQ believes
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According to a report by ASSOCHAM, over 40 per cent of the employees in the private sector are suffering from depression or general anxiety disorder. As time moves forward, startups and small and medium enterprises begin focussing on mental wellness as a concern
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If current trends are to be believed, sectors such as e-commerce, gaming, retail, media and entertainment and technology have the highest potential and promise. These sectors are witnessing unprecedented growth and will continue to do so in the near future
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Giant marketplaces such as Flipkart, Amazon, Tata Cliq, Myntra, Nykaa, Ajio and many more are pushing festive-season special sales. What about the emerging homegrown brands and startups playing in the same ground?
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While speaking about popularity and fame, he pointed out two things and said, "One is we always made sure to offer an exceptional quality of service which has to be better than everybody else's. The second is that the brand didn't get created by marketing, it got created by the word of mouth"
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"For a brand, customer experience is the heart of its marketing strategies. It gives them a real understanding of the customer perception of brands and the customer experience stats leave no room for doubt," Vishal Agarwal, Co-founder, Locobuzz emphasises
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"While it was uncommon back then to make career switches, things are different today. Most importantly, be happy in whatever you do," Suniel Shetty emphasises
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Today’s youth is setting the agenda for change and a better tomorrow through disruption and innovation in every walk of life. BW Disrupt felicitates 30 achievers under the age of 30 who have stood out as change agents and shown leadership in their specific sectors and businesses
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"We would like to work with APEX governing bodies like the Urban Development Board. On the private side, our close partnership with IFB Industries has increased their sales and customer outreach considerably," Mayurakshi Das, Founder and CEO, ElixirAI shares
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