Curefoods has acquired of Krispy Kreme’s south and west India operations from Landmark Group, marking a significant step in expanding its footprint in India’s competitive food service market. This deal, according to a release by Curefoods, includes a multi-year franchising agreement with Krispy Kreme Doughnut Corporation to develop over 350 additional points of access across the country over the next five years.
Krispy Kreme's operations in South India were previously managed by Landmark Group, which had established nearly 50 points of access in the region. With this acquisition, Curefoods aims to accelerate growth by leveraging Krispy Kreme’s established customer base and operational network. Additionally, Landmark Hospitality Services Limited will take a stake in Curefoods India as part of the transaction.
"We are thrilled to bring Krispy Kreme into Curefoods," said Ankit Nagori, founder of Curefoods. "The brand's global legacy and strong consumer appeal align perfectly with our vision of offering diverse, high-quality food experiences. This partnership underscores our commitment to expanding into categories beyond our cloud kitchen ecosystem and investing in well-loved brands to enhance our presence in India's food market."
Metta Capital acted as advisors to Landmark Group for the transaction. Curefoods has also announced plans to enhance the supply chain and operational efficiencies for Krispy Kreme, paving the way for expansion into new geographies and increasing the brand’s presence in major Indian cities.
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