Eloelo: Connecting Creators And Fans
Transforming entertainment through live interactions, connecting creators and audiences like never before
Saurabh Pandey founded a live social entertainment platform Eloelo in 2020 that enables creators to host Interactive Video and Audio Livestreams to connect with their viewers & fans. Enjoy 24 by 7 live streams across six local languages, build new connections & dive into a world full of entertainment.
Eloelo's mission is to be the digital companion for India's youth. It brings this mission to life through creator-led audio-video live chatrooms, and formats that encourage interactivity and community building on a large scale.
Founder and chief executive officer (CEO) Saurabh believed that audience interactivity trends change over time. Everyone has moved from traditional one-way broadcast mediums to interactive platforms where the creator or the actual artist can connect with their fans. “Eloelo is sort of pioneering this trend because we are talking about live streaming where creators and their fans can connect,” said Saurabh.
People are interested in the convergence of media, entertainment and gaming coming together, and that can be achieved through artificial intelligence (AI). Saurabh said that augmented reality (AR) filters make a different version of yourself altogether. “I think AI and AR will take this media and entertainment sector to the next level,” he added.
CEO Pandey claimed to be India's largest live entertainment platform. He said that if you open Play Store, Eloelo is ranked higher than YouTube, Netflix, Hotstar, and Jio. Eloelo is now aimed at reaching 100 million users in India in the next two months.
Its revenue has grown 11 times from just May to August. Pandey stated, “We are growing close to about 30% every month and we continue to become more and more ambitious around that and trying to grow at a place where we are cash flow positive in the longer term.”
With a revenue target of 100 million, Eloelo is planning to start in the middle-east and many other countries where it feels will get reach. As the founder Pandey said, “. It's been very long that India has kept using products from Silicon Valley. It's time that Indian apps get used by the world and we want to take EloElo.”
Bengaluru's headquartered platform has raised over USD 38 million in funding from a diverse group of global and national investors, including Courtside Ventures, Griffin Gaming Partners, Kalaari Capital, Waterbridge Ventures, and Lumikai Fund. It crossed 85 million plus user base last month, which is 2 times of its user base in March 2023, and is ready to disrupt the worldwide entertainment industry.
