The brand currently operates 12 stores and plans to open 40 more by the end of this year to solidify its offline presence
Celebrating its fourth anniversary, Snitch has reported a 130 per cent increase in sales compared to last year. This growth has been driven by its expansive retail model, combining aggressive online and offline expansion strategies.
Snitch commands a 2.4 per cent market share in the men’s fashion e-commerce segment. Snitch’s website ranks fifth in India’s apparel and fashion category and records sales of 15 units per minute across online and retail platforms, offering a diverse range from men’s clothing to shoes, perfumes and sunglasses.
Snitch introduces new collections weekly utilising an advanced inventory management system with agile software tracking trends and customer preferences in real-time.
In the last six months alone, Snitch has expanded its offline presence, opening a new retail store every two weeks. Currently boasting 11 stores in cities such as Vadodara, Pune, Hyderabad, Bangalore, Surat and Ahmedabad, the brand aims to launch 40 more stores by year-end, targeting major metros like Mumbai and Delhi. This rapid expansion underscores Snitch’s proactive market strategy and potential to reshape the fashion landscape.
Siddharth Dungarwal, Founder, Snitch commented, “We are thrilled by the overwhelming growth the brand has witnessed from the past four years. Our journey has been marked by numerous milestones, each reflecting our commitment to excellence and innovation. This accomplishment reaffirms Snitch’s position as a world-class brand and we are excited about the opportunities that lie ahead”.